Clarity, direction and breakthrough for founders, growth entrepreneurs and business owners in rough waters.
€20M+ raised. Built a team of 150. Lost nearly everything, and rebuilt the business from scratch. That's the experience I now use to guide other entrepreneurs through their next breakthrough.
Colin worked with
Not because they lack intelligence, but because they're stuck in patterns they can no longer see.
I know how it feels. I worked 80 hours a week for years without anyone seeing what it really cost me. I questioned whether to keep going or quit. And I had to make decisions with barely anything in the bank account.
That experience shapes my work today. From €5 million in debt to break-even. From a team of 150 down to 15, and rebuilding from a position of strength.
No standard coaching. No PowerPoints. Just honest conversations that lead to sharp choices and real progress.
No standard programmes or off-the-shelf formulas. Every collaboration is built on what I've learned firsthand as a founder, fundraiser and crisis manager, in growth and in crisis.
The same way of thinking that helped me completely redirect my company in a single half-day session. We open the books, lay the reality on the table, and restore what's missing: clarity, direction and decision-making power.
You leave with sharp analysis, concrete choices and a plan you can act on immediately.
More information →For entrepreneurs who want not just insight, but structural breakthrough. Just as my mentor guided me through the toughest period of my entrepreneurship, I guide you through the phase where clarity, execution and direction make all the difference.
Two in-depth sessions with interim reflection, refinement and concrete momentum.
More information →I've personally raised over €20 million across multiple rounds, from friends & family through Series A. Together, we sharpen your investment narrative, build a pitch that resonates, and prepare you for conversations with investors, angels and funds.
Not just content-strong, but credible, strategic and convincing.
More information →I've lived through every one of these phases.
I work with entrepreneurs who feel there's more within reach, but are stuck somewhere in the noise, doubt, growth or pressure.
Founders. Scale-up entrepreneurs. Business owners in rough waters. People who know something needs to shift, but not quite what yet.
Discover in 60 seconds where you stand and what your next breakthrough requires.
No theory from a management book. Born in practice, from near-bankruptcy to rebuilding, from startup to a fintech in 37 countries. SHIFT is a spiral: each time you go through it, it goes deeper.
What is reality trying to tell you?
The signal is always there. In the numbers you don't open, the conversation you keep postponing, the feeling you push away. We look at three levels: the facts, your energy, and the direction that presents itself.
“The signal is always there. The question is whether you're willing to hear it.”
What are you avoiding, and what is it costing you?
You already know what you need to do. The question is why you haven't done it yet. We unmask your resistance, determine your state, and build momentum. Not pushing harder, but moving from clarity.
“Not acting is also acting. Your state determines your result.”
What do you already know without proof?
Sometimes you know something before the facts confirm it. Intuition is not a vague feeling, it's information your mind hasn't caught up with yet. We teach you to let go of control and follow the quiet signals.
“Intuition is not a feeling. It's information your mind hasn't caught up with yet.”
What is the result really telling you?
Reality doesn't lie. After every action, it gives a reaction. We look at the facts without the story, give them honest meaning, and determine the one surgical adjustment that makes the biggest difference.
“Feedback is not judgement. It's information.”
Who have you become through this process?
Growth is not doing more. Growth is becoming different. We look at your identity shift, whether your new behaviour is already embodied, and what your new standard becomes. Not the end of the cycle, but the beginning of the next one.
“Transforming is not becoming someone new. It's daring to be more of who you already are.”
“Als Colin zich ergens voor inzet, dan gaat hij er ook voor. Geen halve maatregelen, geen vrijblijvendheid. Hij heeft mijn volste vertrouwen.”
Co-founder & business partner
“I know Colin as a hugely enthusiastic go-getter with ambition. Few people think as big as he does. The ice-cold sea, the breathing sessions, the moments of absolute clarity, that is Colin to the core. Inspiring!”
Sparring partner & coach
“Wat mij opvalt aan Colin is dat hij niet alleen de zakelijke kant snapt, maar ook voelt wat er onder de oppervlakte speelt. Die combinatie maakt hem een bijzondere gesprekspartner.”
Business Class-netwerk
“Colin is iemand die niet wegloopt als het moeilijk wordt. Integendeel, dan komt hij pas echt tot zijn recht. Die mentaliteit werkt aanstekelijk.”
Voormalig juridisch adviseur & directielid
In 2014, I started in crypto from a small office between sewing machines and boat sails. Together with my business partner Michiel, I scaled BOTS into a fintech platform for automated investing.
We raised over €20 million in funding, launched an app in 37 countries, grew to 150 employees and won the Young Business Award. We met with Prince Constantijn, appeared on Business Class and took the stage at the RAI.
But the most important lessons weren't learned on that stage. They came when we were one-and-a-half months away from bankruptcy, when I had to personally call every creditor, and when I had to reduce a team of 150 down to 15 people.
On January 3, 2023, in the middle of the deepest crisis, I jumped into the ice-cold North Sea at Castricum. Not to escape, but to reset myself. I combine entrepreneurial resilience with meditation and mental strength.
Those are the moments that shape you, as an entrepreneur and as a human being.
The most important lesson? Every real breakthrough starts with facing the truth. And almost always, there's more possible than you think in that moment.
It starts with one good conversation. No obligations. No sales pitch. Just an honest and sharp conversation about where you stand right now, and what it takes for your next breakthrough.
Schedule a callI'm not a business coach. I'm an entrepreneur who's lived it. I've raised over €20 million, built a team of 150, lost nearly everything, and had to reinvent the business with 15 people. What I offer isn't theory, it's clarity that only comes from living it yourself.
Yes. I was personally one-and-a-half months away from bankruptcy, carrying €5 million in debt and immense pressure on everything we'd built. We called every creditor, created a restructuring plan and kept the business alive. If you're in that situation, I know how it feels, and I also know there's often more possible than it seems in that moment.
Clarity can emerge in a single session. Many entrepreneurs leave after a half day with a completely different perspective, sharper choices and concrete next steps. Structural change takes more time, that's why I also offer a deeper programme alongside the session.
Do you feel there's more within reach? Curious whether a collaboration fits where you stand right now?
Fill in the form and I'll reach out personally. If it's a fit, we'll schedule a no-obligation discovery call.